Sales keep dropping double digit percent for all auto makers? Subaru does not agree with that. Sales increase is a wishful thinking for most car manufacturers? Subaru says it is possible, and it is still not enough.
Subaru posts sales for July 2009 with an amazing 34% increase compared with July 2008. Yes, positive 34% of sales increase, with 21,839 units sold compared with 16,271 units sold in July 2008. Except the decrease of 10% of the Subaru Tribeca, the mid size crossover SUV from Subaru, all other four Subaru cars post increase of sales with at least 33%.
The Subaru Forester, the compact crossover SUV from Subaru, is leading Subaru sales with 7,574 units sold, which is 36% increase compared with July 2008.
The Subaru Impreza, the sporty compact sedan has the most improvement with 41% more cars being sold.
| July 09 | July 08 | % chg | Year-to-date July 09 | Year-to-date July 08 | % Chg | |
| Legacy |
2,340 |
1,748 |
34% |
14,967 |
13,075 |
14% |
| Outback |
4,971 |
3,746 |
33% |
23,898 |
28,725 |
-17% |
| Impreza |
6,247 |
4,430 |
41% |
28,404 |
27,973 |
2% |
| Forester |
7,574 |
5,559 |
36% |
43,732 |
33,128 |
32% |
| Tribeca |
707 |
788 |
-10% |
4,144 |
7,464 |
-44% |
| Total |
21,839 |
16,271 |
34% |
115,145 |
110,365 |
4% |
Tags: Car Pricing News, Subaru Sales Report
Subaru of America is doing relatively well in USA despites its 14% drop compared with Octobor 2007 as most auto makers were dropping around 25% to 30%.
12,917 units were sold in Octobor 2008 while 15,979 units were sold Octobor 2007. Even though international gas price has dropped, car shoppers do not want to big SUVs. Subaru Tribeca dropped 60% of sales and Subaru Outback dropped 45%.
However, the re-designed 5-passenger SUV, Subaru Forester, increased the sales of 28% of sales compared with Octobor 2007, with 4,558 cars sold, compared with 3,554 last October.