It is common that car manufacturers to have decrease on sales by double digits no matter which brand it is.
American Honda reports the Sales for May 2009 with the decrease of 39.2% compared with May 2008. The best-selling Honda car in May 2009, the Honda Accord, posted a 48.3% decrease compared with May 2008. The hidden incentives on the Accord and the Civic ends in April, which could be the reason that sales for the Accords and the Civic drop.
Surprisingly, sales for the Honda Pilot and the Honda Odyssey only decrease by 12.3% and 6.5%, with 7,412 units and 12,127 units sold.
For the year 2009 so far, sales drops 33.3% compared with the first five months of year 2008.
|
Month-To-Date |
||||||||
|
April |
May |
% |
% MTD |
|||||
|
2009 |
2008 |
Change |
DSR |
|||||
| Fit |
5,730 |
|
8,205 |
(30.2)% |
(27.5)% |
|||
| Accord |
22,597 |
43,728 |
(48.3)% |
(46.3)% |
||||
| Civic |
20,723 |
53,299 |
(61.1)% |
(59.6)% |
||||
| S2000 |
116 |
316 |
(63.3)% |
(51.9)% |
||||
| FCX Clarity |
1 |
- |
||||||
| Insight |
2,780 |
- |
||||||
| Odyssey |
12,127 |
12,966 |
(6.5)% |
(2.9)% |
||||
| Pilot |
7,412 |
8,449 |
(12.3)% |
(8.9)% |
||||
| CR-V |
14,550 |
19,959 |
(27.1)% |
(24.3)% |
||||
| Element |
1,378 |
2,686 |
(48.7)% |
(46.7)% |
||||
| Ridgeline |
1,461 |
3,496 |
(58.2)% |
(56.6)% |
||||
Tags: Car Pricing News, Honda
Year 2009 just started for 7 days, and it seems 2009 is still a good for car shoppers, at least for car shoppers who are looking for a Honda car.
After losing the sales to Toyota, Honda plans to fire back and increase sales. The best way to do it is to lower the car prices. The 2009 Honda Accord V6 has $1,000 dealer cash, while 2009 Honda Accord 4cyl has $750. The 2008 Honda Accord V6 has $1,500 dealer incentive, while 2008 Honda Accord 4cyl has $750. However, according to our experience, the 08 Accords should have hidden bonus available as 2008 Honda Accord $1500 below invoice has already be available back in September 2008.
The 2009 Honda Civic has $500 dealer cash available to customers. Considering the 09 model just came out for several months, it is a very good deal for potential car buyers.
The 2009 Honda Pilot has $1500 incentive now despite the decrease of production. However, there are probably more hidden incentive since the 2009 Honda Pilot had $2000 customer cash last year then it is gone.
The 2009 Honda CR-V has $500 to support car shoppers in the market, even though it is rumored that the total amount dealer would get is $1,000 last month.
Below is a table for current Honda Promotion,
|
Car Model |
Dealer Cash, Car Incentive, Car Rebate |
|
2008 Honda Accord V6 |
$1,500 |
|
2008 Honda Accord I4 |
$750 |
|
2009 Honda Accord V6 |
$1,000 |
|
2009 Honda Accord I4 |
$750 |
|
2009 Honda Civic |
$500 |
|
2009 Honda Element |
$1,000 |
|
2009 Honda Odyssey |
$1,250 |
|
2009 Honda Pilot |
$1,500 |
|
2009 Honda Fit |
N/A |
Tags: Accord, Car Incentive, Car Price, Car Pricing News, Car Rebate, Civic, Fit, Honda, Odyssey, Pilot